STB partnered the National Association of Travel Agents Singapore (NATAS) to launch the Tourism Innovation Challenge for Travel Agents on 18 May 2017. The Innovation Challenge aims to crowd-source for innovative technologies to drive productivity and enhance guest experience for the Travel Agent Industry. There would be networking sessions and clinics arranged, for solution providers to have a deeper understanding of the industry needs and to facilitate closer engagements. For Successful Participants, there would be valuable opportunity to work with travel agents, who will provide mentorship and real-world environments to trial prototypes developed along the course of the Challenge, with the potential to scale for wider industry adoption.
here for the media release of the Tourism Innovation Challenge.
Challenge Process and Key Dates
18 May 2017||
Launch of Tourism Innovation Challenge and publication of documents on STB’s website|
22 May 2017 (PM)||
Tourism Innovation Challenge briefing session|
15 June 2017 (AM)||
Industry Cinic for Participants|
17 July 2017||
27 July 2017 (AM)||
Networking session with Travel Agents|
28 August 2017||
Deadline for submission of proposals|
Successful Participants to commence prototyping|
*Participants are to note that the dates indicated are subject to change, and as such, STB encourages Participants to check this webpage for updated details.
Upload of Expression of Interest Letter *Updated*
Thank you for
journeying with us this far! As part of the submission requirements, it is
required for solution providers to secure a committed pilot partner. You
may refer here for a template of an Expression of
Interest Letter as a form of proof of onboarding of the pilot partner.
Networking Session with Travel Agents
Thank you to all who attended and participated actively in our Networking Session!
Gentle reminder that the Solution Proposals are due for submission on 28 August 2017, 1800hrs SGT. Please refer to the Challenge Documents below for the submission requirements.
Industry Clinic for Participants
We would like to thank the 28 travel agents and 52 solutions providers who attended the Industry Clinic on 15 June 2017 for the insightful discussions. Participants who wish to request for additional email contacts and/or info could email us at
Tourism Innovation Challenge Briefing Session
The Briefing Session concluded on 22 May 2017. Please download the Briefing presentation here. For solution providers seeking partnerships with others, please refer to the list of interested companies.
User Journey and Insights of the Travel Agent Industry – Click here
Challenge Document v1.1 – Click here
Application Form (Annex A) v1.2 –
Frequently Asked Questions - Click here
- Expression of Interest Letter- Click here
For more enquiries, please email us at: