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 - Singapore Tourism Board Awards Tender for Wellness Attraction along Marina South Coast to Therme Group Singapore
 
Singapore Tourism Board Awards Tender for Wellness Attraction along Marina South Coast to Therme Group Singapore
4 November 2025
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Artist impression of the Wellness Attraction and surrounding landscape. Image courtesy of Therme Singapore and DP Architects.
Singapore, 4 November 2025 ─ The Singapore Tourism Board (STB) has awarded the Concept and Price Revenue Tender to Therme Group Singapore Pte. Ltd. to develop and operate a wellness attraction at the Marina South Coastal site. This project aligns with STB’s Tourism 2040 vision to develop Singapore as a compelling destination, with wellness identified as a key growth opportunity.
Spanning 4 hectares along the Marina South waterfront, which is the size of about 6 football fields, the winning proposal by Therme Group Singapore is expected to attract approximately 2 million visitors annually at full operational capacity – with nearly half being international visitors. Located alongside iconic neighbours including Gardens by the Bay, Marina Barrage, the enhanced Marina Bay Cruise Centre Singapore, and the upcoming Founders’ Memorial, the attraction will add to the variety of experiences that will enliven the Marina Bay precinct and enhance Singapore’s destination appeal. Surrounding the facility, Therme Group Singapore will also develop a public park of almost 4 hectares, linking Marina Barrage to the Wellness Attraction.
Submissions were first assessed on the quality of development concept and design, with shortlisted proposals then evaluated on price. The evaluation focused on the strength of the wellness concept, how the design would complement the coastal site, and the company’s track record. Therme Group Singapore’s proposal stood out as its proposed concept offers experiences to address different aspects of wellbeing from active engagement to restorative healing and ultimate relaxation. Its parent company, Therme Group, is a global leader in the development and management of large-scale spa and wellness facilities, including the two most visited wellness destinations in Europe, in Bucharest, Romania and Erding, Germany. Their demonstrated capabilities span operational excellence in creating immersive wellness experiences as well as technological innovation through state-of-the-art energy and water management systems to optimise thermal comfort for visitors while maximising energy and water efficiency.
The Therme experience combines thermal bathing with cultural programming and art, fostering a sense of inclusiveness and social connection. Tapping on its strengths, the wellness attraction at Marina South Coast will feature thermal pools, saunas, steam baths and water slides, designed to appeal to multiple demographics including families with children, seniors and working adults. Therme Group Singapore’s design is distinctive and complements the architecturally significant developments along the Marina South coastline. When completed, the wellness attraction will also be Therme’s first in Asia.
Slated to open by 2030, this project will mark a milestone as Singapore’s first dedicated wellness attraction, elevating the quality of our visitor experiences and tourism offerings, supporting Singapore’s tourism goal of achieving $47 billion to $50 billion tourism receipts by 2040.
This development capitalises on the robust growth of wellness tourism, with the global market expected to grow by 10.2% and reach USD1.35 trillion by 2028. Wellness trips accounted for 8% of all tourism trips but represented almost 18% of all tourism expenditure in 20231, showing that wellness travellers tend to spend much more per trip than the average traveller.
Ms Jean Ng, Assistant Chief Executive, Experience Development Group, Singapore Tourism Board, says, “We are pleased to award this landmark wellness attraction tender to Therme Group Singapore. Our vision is to establish Singapore as a leading urban wellness haven through a world class facility that offers transformative wellness experiences for visitors and locals alike. Therme Group Singapore brings together an ideal combination of proven wellness expertise and an innovative concept featuring thermal baths and exceptional wellness programmes. Their approach to wellness – encompassing physical, mental and emotional well-being – aligns well with our focus areas. In line with our pursuit of quality tourism, this attraction will draw travellers seeking wellness experiences, potentially increasing length of stay and spend, whilst providing locals with best-in-class wellness experiences.”
The tender was launched on 5 July 2024, with the deadline initially extended to 15 November 2024 following requests from potential tenderers. The closing date was subsequently extended to 17 April 2025 to address comprehensive site-related queries.
Artist impressions of the wellness attraction are available for download here.
12024 Global Wellness Economy Monitor. Global Wellness Institute, 5 Nov 2024, https://globalwellnessinstitute.org/industry-research/2024-global-wellness-economy-monitor
About the Singapore Tourism Board
The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, we shape a dynamic Singapore tourism landscape. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions.
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