Skip to main content
A Singapore Government Agency Website How to identify
Official website links end with .gov.sg
Government agencies communicate via .gov.sg websites (e.g. go.gov.sg/open). Trusted websites
Secure websites use HTTPS
Look for a lock () or https:// as an added precaution. Share sensitive information only on official, secure websites.

Government officials will never ask you to transfer money or disclose bank log-in details over a phone call.

Call the 24/7 ScamShield Helpline at 1799 if you are unsure if something is a scam or visit ScamShield for more information.

Singapore Tourism Board

Tourism Star

Learn about the Tourism Star category​

Last updated 3 February 2026
This is the alt text for the image

About

This award recognises customer service professionals from the various tourism sectors who have delivered distinctive and compelling customer experiences.

Eligibility Criteria

Frontline service staff from the respective sectors who have displayed exemplary service as part of holistic customer experience.

Tourism Star for Attraction

About

This award recognises a customer service professional from attractions who has delivered distinctive and compelling customer experiences.

Award Eligibility

This award is open to any frontline service staff from attractions who have displayed exemplary service as part of a holistic customer experience.

Tourism Star for Food & Beverage

About

This award recognises a customer service professional from full-service food and beverage establishments who has delivered distinctive and compelling customer experiences.

Award Eligibility

This award is open to any frontline service staff from full-service food and beverage establishments who have displayed exemplary service as part of a holistic customer experience.

Tourism Star for Hotel

About

This award recognises a customer service professional from licensed hotels who has delivered distinctive and compelling customer experiences.

Award Eligibility

This award is open to any frontline service staff from licensed hotels who have displayed exemplary service as part of a holistic customer experience.

Tourism Star for Retail

About

This award recognises a customer service professional from retail establishments who has delivered distinctive and compelling customer experiences.

Award Eligibility

This award is open to any frontline service staff from retail establishments who have displayed exemplary service as part of a holistic customer experience.

Tourism Star for Tourist Guiding

About

This award recognises an outstanding tourist guide who has delivered distinctive and compelling customer experiences.

Award Eligibility

This award is open to any licensed tourist guides who have displayed exemplary service as part of a holistic customer experience.