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Honouring Singapore Tourism

​​Singapore, 17 Oct 2011 – The best of Singapore’s tourism sector were recognised this evening at the Singapore Experience Awards 2011. Held at the Marina Bay Sands, the gala presentation ceremony was graced by Guest-of-Honour President Tony Tan Keng Yam.

The annual Singapore Experience Awards is the most prestigious awards platform in Singapore’s tourism industry. The evening celebration saw accolades given out to exemplary organisations and individuals for their remarkable contributions to the industry as well as for their dedication, passion and commitment to delivering unique and compelling experiences.

Ms Aw Kah Peng, Singapore Tourism Board’s Chief Executive said, “Our award recipients tonight have all clearly delivered on the promise of experience. They have successfully integrated service excellence, immersive story-telling and new concept creation, to concoct a total experience that will keep customers coming back, and even convert visitors into advocates for destination Singapore.”

The evening also paid tribute to three individuals who have distinguished themselves by consistently exemplifying the spirit of innovation, entrepreneurial and leadership in defining, and redesigning, powerful Singapore experiences in the tourism sector.

The pinnacle of these awards, the Lifetime Achievement for Outstanding Contribution to Tourism, was accorded to Dato’ Dr. Jannie Chan, Executive Vice Chairman of The Hour Glass Limited and President of the Singapore Retailers Association, for her relentless efforts in championing the retail industry in Singapore and successfully raising its professionalism and standards.

The Business Event Ambassador award was presented to Dr. Andy Nazarechuk, President of APacCHRIE, for his significant contributions in promoting Singapore as a global education hub and center for MICE education.

The Tourism Entrepreneur of the Year award went to Mr Loh Lik Peng, Director of Unlisted Collection, for his innovative and creative contributions to the transformation of Singapore’s boutique hotel scene.

This year, the Special Recognition (Breakthrough Contribution to Tourism) award was given to both Integrated Resorts (IRs) – Marina Bay Sands and Resorts World Sentosa for being major catalysts of Singapore’s tourism development, and for the generation of strong positive spin-offs that span numerous sectors such as the arts and entertainment, dining, retail, hospitality, attractions and Meetings, Incentives, Conventions and Exhibitions (MICE).The IRs have also significantly boosted Singapore’s reputation as a must-visit destination to a global audience.

A full list of the award recipients and finalists of the Singapore Experience Awards 2011 is enclosed in Anne​​x A. Citations for the Outstanding Contribution award category and the Special Recognition category can also be found in Annex B.

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About the Singapore Experience Awards
As the most prestigious awards platform in Singapore’s tourism industry, Singapore Experience Award recipients - individuals and organisations from sectors encompassing Attractions, Business Travel and MICE, Dining, Education, Entertainment, Healthcare, Hospitality and Retail- are judged to have shown they are the best in delivering a holistic customer experience – one that packages quality product and service delivery to create a distinctive and compelling experience. For more information, visit https://www.singaporetourismawards.gov.sg/.

About TravelRave
The Singapore Experience Awards is organised in conjunction with TravelRave 2011, and is the first event on the TravelRave calendar. TravelRave is Asia's mega travel and tourism festival, showcasing world-class business events for tourism leaders and professionals from across the travel eco-system to maximise business opportunities, share insights and best practices, showcasing innovations and to celebrate our tourism achievements. Leveraging the buzz and dynamism of the Asian travel and tourism industry, TravelRave sets the stage for collaboration and enables the industry to harness the vast growth potential presented in the region.

Partner events include:
* Asia Travel Leaders Summit * Asia for Asia * Asia Pacific Hotel and Tourism Investment Conference * Aviation Outlook Asia * Cornell Hotel Society Asia Pacific Regional Conference * Condé Nast Traveler World Savers Congress * ITB Asia * Singapore Experience Awards * UNWTO High Level Meeting in Asia * Web In Travel Conference *

About the Singapore Tourism Board
The Singapore Tourism Board (STB) is a leading economic development agency in tourism, one of Singapore’s key service sectors. Known for partnership, innovation and excellence, STB champions tourism, making it a key economic driver for Singapore. We aim to differentiate and market Singapore as a must-visit destination offering a concentration of user-centric and enriching experiences through the “YourSingapore” brand. For more information, please visit http://www.stb.gov.sg/.

For more information, please contact:
Ms Jane Lee
Assistant Manager
Communications Division
Singapore Tourism Board
Tel: +65 6831 3384
Email: jane_lee@stb.gov.sg

Or the STB Media Hotline at + 65 9011 2071