Building a Cohesive Digital Transformation Strategy
Tcube is hosting a digital event for tourism businesses on building a cohesive digital transformation strategy, happening on 22 Feb 2022, 4 – 5pm.
We will dive into the topic of digital transformation strategy and explore the different aspects of culture, innovation, data, and leadership required to successfully transform a tourism business.
In this panel session, expect to hear real-life case studies from industry veterans Kung Teong Wah, Cluster General Manager at Copthorne King's Hotel and M Hotel Singapore, as well as Ester Abad, Digital Transformation Project Manager at Melia Hotels International. The session will be moderated by Andrea Hak, Branded Content Editor at TNW.
Key takeaways will include:
Unpacking what digital transformation is and what the key enablers of digital transformation are
Case studies of digital transformation journeys and best practices from the Hotel industry
Making digital transformation sustainable and remaining agile
We’d love to have you join us to learn and be inspired for your own transformation journey. Sign up to join us at the February 22 digital event here.
Thank you for joining us online, we hope you found the session useful.
In case you missed it, tune in to the playback below. Slides can be downloaded here.